In November 2007, the Council of Archery Sport resolved to change its name to Archery South Africa. This decision was taken to align itself with the branding process that both the Department of Sport & Recreation and the SA Sport Commission and Olympic Confederation were undertaking towards the goal of Sport South Africa.
In January, Archery South Africa, the body representing all target and field archery in the country (including SANAA and SANIFAA) opened a competition to all its members and invited all interested parties to submit an idea for a new logo. The logo would have to represent both the sport and the country.
The competition closed on 31 May 2008 and the winner was selected by the executive committees of the affiliated associations. The winning entry was designed by Joey Pastoll, a professional graphic designer who based her design on the colours of the South African flag and a barebow.
Some 30 entries were received, many of a very high standard, making the task difficult. Archery South Africa would like to thank all those who submitted entries for their entry and efforts, and by agreement, reserve the right to use their creations at a later stage for promotional purposes, medals and pins.
The executive of Archery South Africa have adopted the winning design for use in all national matters.
The Winning entry
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Runners Up
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Dave Mead |
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Martin Trimmer |
Grant Gammon |
Martin Trimmer 
About the Winner
Joanina Pastoll is creative director and partner of Cross Colours, a creative solutions agency founded 13 years ago in Johannesburg, South Africa.
Joanina is passionate about design, advertising and any creative solution that enhances the identity and personality of a brand. She believes in sound strategic thinking with strong conceptual relevant solutions.
Joanina has gathered many local and international awards for her work. Cross Colours corporate identity that she designed is in the permanent design collection of the Smithsonian Institute. She has been on judging panels both locally and internationally and it has recently been an honour to be nominated as a judge for the CANNES advertising festival 2008.
She is energetic, positive and special interests include assimilation of visual material in any form, watching trends, gardening, pilates, theatre, recycling and ice skating when she has time.